Bishop’s assertion that new media art does not take into account its own mediators seems outdated. As the second reading would corroborate I would argue that most all the digital works I consume are in overtly aware with their environment if not in direct conversations with it. Perhaps some of that context is lost in the minds of some of its viewers but I attribute at least a large fraction of that to post-post ironic aesthetics that are intentionally if not comically oblivious to their own awareness of their own awareness. The potential reflexivity and repeatability of digital forms makes formal reference redundant.